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LegitScript Certification

How LegitScript Certification for Addiction Treatment Centers Works

LegitScript Certification for Addiction Treatment Centers
LegitScript Certification for Addiction Treatment Centers

You can do almost anything on the internet: buy and sell products, research information, book flights, advertise a service, ask for donations and watch cat videos on Facebook. Everything you need is most likely already online. However, some people are abusing this opportunity.

In 2017, there were reports about unscrupulous drug treatment centers and third-party middlemen taking advantage of clients. In response to this, Google banned ads that targeted rehab treatment keywords.

The following year, Google updated its healthcare policies to allow treatment centers to launch ads so long as they are certified through LegitScript. Facebook and Bing also adopted similar policies. And these three companies partnered with LegitScript to facilitate the process.

How It Works

Several organizations have partnered with LegitScript to help with the certification. These respected organizations include the Center on Addiction & Partnership for Drug-Free Kids, the National Association of Addiction Treatment Providers, the Center on Addiction, and Cumberland Heights.

The LegitScript Certification for treatment centers is currently open only to providers in the US. You can get certified if you offer in-person addiction treatment, crisis hotlines, or mutual support groups.

LegitScript certification benefits:

You can participate in paid advertising for addiction treatment centers when you’re certified with LegitScript. With the certification, it’s now easy to plan advertising campaigns with Facebook, Google, and Bing. You need this certification as LegitScript is the only organization actually recognized by the three platforms.

If you want more credibility, getting the LegitScript certification is the way to go. The certification is proof that you are a legitimate company operating legally in the US.

Is it free?

Unfortunately, getting certified will cost you money. The cost of certification depends on the number of facilities operating. There is an application fee plus an annual subscription fee.

LegitScript Certification Standards

LegitScript uses 19 certification standards to help them identify legitimate treatment centers and problematic affiliations. You need to comply with these standards if you want to pass. 

Business Registration – The applicant must have a business registration, as a legal person or a corporation. 

Domain Name Registration – Domain name must be registered and is accurate. If you have more than one facility, you need to provide all of the domain names registered. 

Compliance – Must comply with the regulatory licensing requirements for addiction treatment facilities to be considered for the certification. 

Policies and Procedures – Must provide a detailed policy and procedure for effective recovery and aftercare. List all the treatment and services offered by your facility including FDA-approved medications to increase your chances of getting approved for the certification. 

Website Content – For the website, ensure that your facility’s complete address is published. 

Facility Location – Private-owned residences aren’t eligible for the LegitScript Certification. You must provide a lease agreement to the organization to be considered. 

Qualifications – You must provide resumes of all staff and the business owners to establish their credibility and expertise. 

Background and History – You and the key staff will need to disclose any civil or criminal violations, and submit to criminal background checks. Disclose all litigation commenced albeit resolved or not. You may be disqualified if you or a key staff have prior offenses. 

Professional Setting – Your facility must have a professional or business setting. 

Privacy – You need to comply with the applicable laws and regulations and HIPAA. 

Facility Disclosure – If you have more than one facility, include this in the application and these treatment centers must also adhere to the standards set by LegitScript. 

Insurance – Provide proof of your insurance policy to be considered for the certification. 

Incentives – You need to disclose all incentives that you offer to clients or patients. Offering to pay for travel will get you denied.

Business Practices – Ensure that all of your practices are in your client’s best interests. You shouldn’t, in any way, defraud or deceive patients. 

Medication-Assisted Treatment – Use drugs that are approved by the US Food and Drug Administration or other regulatory authorities. Make sure that you never use unapproved drugs so you don’t get denied.

Co-Ownership – Don’t affiliate with a lead generator so you don’t get denied. 

Transparency – Make sure that you provide accurate and full information as requested. Otherwise, you may be denied. 

On-Site Inspections – You agree that LegitScript may visit your facility for an inspection and you will not restrict them in any way. 

Unapproved Advertising – You will be denied if you advertise on Google or Facebook without the certification. Please wait until you are fully certified to avoid problems. 

How to Apply for a LegitScript Certification 

Are you planning to get a LegitScript Certification for your treatment center? Here’s how to apply:

1. Visit my.legitscript.com to create an account. Make sure that you provide contact information. 

2. Pay the application review fee first before taking the questionnaire. The annual subscription fee is paid only after your treatment center has been certified. 

3. Complete the questionnaire. 

4. After submitting the application, LegitScript will review it and may get in touch with you for additional information. We suggest that you provide full and accurate data for a quick process. 

5. Once the application is approved and your treatment center has been certified, finalize the process by paying for the annual subscription fee. 

If you want to complete the process quickly, do make sure that you start the application the soonest possible time. Have all information and docs ready and always be thorough. If a LegitScript analyst needs more information, please respond promptly. 

LegitScript Certification for Addiction Treatment Centers

Are You Ready to Get Certified?

The LegitScript Certification lasts for about a year. After the first year, you’ll need to get recertified — LegitScript will be reviewing all documentation, licensure, and your online marketing practices. Depending on the result, LegitScript may ask for additional information. 

To avoid problems and other issues with your online marketing, please make sure that you only hire qualified professionals. And that’s where we come in. Ctrl Digital Marketing is committed to helping established businesses and startups with their online advertising such as PPC, Facebook ads, SEO, etc. We have been in the industry for years and our team is highly skilled in online marketing. Please don’t hesitate to reach out to us at your earliest convenience, and we are more than happy to help you achieve your business goals. 

LegitScript Certification for Addiction Treatment Centers

IS YOUR ADDICTION TREATMENT CENTER STRUGGLING TO GET RANKED ON GOOGLE?

Many times we find that our addiction treatment website clients have tried their hardest to get placed correctly on search engines. There are so many elements involved in getting the SEO you need to get to the top of Google. We understand this can be a daunting process and frustrating. Ctrl Digital Marketing provides a complete overview of what it takes to achieve an amazing ranking for your addiction treatment center on Google, Bing, and Yahoo.

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